PSU Moves To Trademark "Happy Valley"

It’s sometimes called State College and sometimes University Park, but Penn State wants to ensure it holds the trademark when it’s called Happy Valley. The university is asking the U.S. Patent and Trademark Office to trademark the term that refers to the school’s setting in the central Pennsylvania mountains. The application says it wants to use the term on clothing and headwear. The trademark had been registered but the holder didn’t renew it. The Centre Daily Times reports one of its columnists popularized the term in a 1962 piece headlined, “Happy Valley and the Jet Age.”